Momwe Mungalembe Maitanidwe Ogwira Ntchito mu Maimelo

Nthawi Yowerenga: 4 mphindi

Imelo yabwino imatha kuzindikirika ngati siyiuza owerenga zomwe achite. Apa ndipamene kuyitanira kuchitapo kanthu (CTA) kumabwera - ndiko kukankhira kofatsa komwe kumapangitsa chidwi kukhala kudina, ndikudina kutembenuza.

Mubulogu iyi, tifotokoza kuti CTA ndi chiyani, chifukwa chake ili yofunika pamaimelo ogulitsa, komanso momwe mungalembe yomwe imayankha. Kaya ndinu SDR, woyambitsa kulemba maimelo ozizira, kapena wotsatsa akukhathamiritsa makampeni olerera, malangizowa adzakuthandizani kupeza zotsatira - osati kungotsegula.

Kodi Kuitana Kuchitapo Ntchito Pazamalonda ndi Chiyani?

Kuyitanira kuchitapo kanthu (CTA) ndichidziwitso chachifupi chomwe chimatsogolera owerenga anu ku sitepe yotsatira monga kusungitsa foni, kuyankha imelo, kapena kudina ulalo. Imatembenuza owerenga kukhala okhazikika.

Potsatsa maimelo, ma CTA amayendetsa kutembenuka. Popanda mmodzi, ngakhale uthenga wabwino supita kulikonse.

N'chifukwa Chiyani Ma CTA Amakhala Ofunika M'maimelo Ogulitsa?

Ma CTA si abwino kukhala nawo - ndi ofunikira pakugulitsa malonda. Iwo:

CTA yoyikidwa bwino imatha kukulitsa mayankhidwe, kusintha kutembenuka, ndikupangitsa chidwi pazokambirana zina zosazizira.

Ubwino Woyitanira Kuchitapo kanthu

• Imawonjezera mayankhidwe: Mayendedwe omveka bwino amatsogolera ku mayankho achangu.
• Imayendetsa patsogolo kupanga: Mayankho ochulukirapo = mapaipi ambiri.
• Kupititsa patsogolo mgwirizano: Gawo lotsatira likakhala losavuta, owerenga amachita.

Zomwe Zimapanga CTA Yaikulu?

Ma CTA abwino samangouza anthu zoyenera kuchita - amapangitsa kuti zikhale zosavuta, zachilengedwe, komanso zoyenera kuchita. Nazi zomwe zimalekanitsa avareji ndi ogwira mtima:

• Mwachidule: Gwiritsani ntchito chilankhulo chosavuta komanso chachindunji. Pewani mawu omveka bwino kapena osamveka bwino ngati "yambani" popanda nkhani.
• Zotheka: Gwiritsani ntchito mneni amphamvu—“Buku,” “Lowani,” “Gwirani,” “Yankhani”—omwe amafulumizitsa kusuntha mwamsanga.
• Kugwirizana: CTA yanu iyenera kufanana ndi zomwe zili mu imelo yanu. Ngati imelo yanu ikuseka phunzirolo, CTA iyenera kuloza - osati ulalo wamisonkhano.

Ma CTA abwino kwambiri samangofunsa - amawongolera. Ganizirani sitepe yotsatira, osati kugulitsa movutikira.

Kuti mudziwe zambiri pakupanga mauthenga otsatila ndi ma CTA, onani chitsogozo cha Konnector.ai: Mauthenga Otsatira Othandiza: Chitsogozo cha ma SDR.

Kodi Mungalembe Bwanji Kuitana Kwabwino Kwambiri?

• Chitani mwachidule: Mawu osakwana 10 amagwira ntchito bwino - palibe fluff.
• Gwiritsani ntchito ma verbs: Mawu ngati "ndandanda," "onani," "tsitsani" kuchitapo kanthu mwachangu.
• Onjezani changu: Mawu otengera nthawi ngati "sabata ino" kapena "malo ocheperako" amayendetsa mayankho mwachangu.
• Pangani kuti zitheke: Gwiritsani ntchito mabatani kapena maulalo owoneka bwino.

Chitsanzo cha CTA: "Kodi Lachinayi nthawi ya 3 PM ingagwire ntchito yoyimbira foni mwachangu kuti ikuthandizireni pazotsatira?"

Ndichidule, chomveka, ndipo chimapangitsa kuti sitepe yotsatira ikhale yosavuta komanso yeniyeni.

Ngati wina akuyenera kuganiza kawiri pazomwe angachite, CTA yanu ikufunika kulemberanso.

Top 2 Zogulitsa Imelo CTA Zitsanzo ndi Templates

SDR Gwiritsani Ntchito 1: Cold Outreach

• • "Kodi Lachinayi nthawi ya 3PM ingagwire ntchito yoyimbira foni mwachangu?"

Zosavuta, zomveka, komanso zikuwonetsa nthawi yeniyeni-kuchepetsa kukangana.

• • Ngati muli otsegula, nditha kukutumizirani tsamba limodzi lofulumira?"

Kupanikizika kochepa, kukwera mtengo, komanso kosavuta kunena kuti inde.

SDR Gwiritsani Ntchito Mlandu 2: Kutsatira Mawonetsero

• • "Ndikufuna kungoyang'ana-kodi mwakonzeka kufufuza njira zina?"

Amalimbikitsa kusankha popanda kuchita mwamakani.

• • “Nali phunziro lachitsanzo limene tinakambitsirana—mukufuna kudziŵa chimene chinakusangalatsani?”

Imakokera chiyembekezocho mu zokambirana zochokera pazomwe zidachitika kale.

Bonasi: Mawu a CTA Amene Amagwira Ntchito

• "Ndidziwitseni ngati mungakhale omasuka ku ..."
• "Kodi Lachinayi nthawi ya 3PM ingagwire ntchito kwa inu?"
• "Ndimakonda malingaliro anu pa ..."
• “Nachi chitsanzo—mudzawona chimene ndikutanthauza.”

Tip: Sinthani izi kuti zizimveka ngati mawu anu komanso mtundu wanu. Ma CTA a Generic sangawonekere.

Zolakwa Zomwe Muyenera Kupewa mu CTA Yanu

Ngakhale maimelo amphamvu amagwera pansi ndi ma CTA ofooka. Samalani ndi:

• Kukhala wosamveka: "Tiyeni tilumikizane posachedwa" ndi yotseguka kwambiri.
• Ma CTA ambiri: Mukufuna msonkhano, yankhani, ndi kukopera zonse mwakamodzi? Gwiritsani ntchito chinthu chimodzi chomveka pa imelo iliyonse.
• Phokoso la robotic: “Dinani apa kuti mupitirize” sikufuna kuyankha—kumathetsa kukambirana.
• Ogulitsa kwambiri: "Dinani tsopano ndikusunga 50%!" B2C ikhoza kugwira ntchito, koma osati B2B.

Isungeni kukhala yaumunthu komanso yolunjika.

Komwe Mungayike CTA Yanu mu Imelo

CTA yayikulu imangokhala yothandiza monga kuyika kwake. Gwiritsani ntchito njira iyi:

• Pambuyo potumiza mtengo: Osathamangira kufunsa—perekani zidziwitso, ndiyeno wongolerani zochita.
• Pangani scannable: Gwiritsani ntchito masanjidwe (molimba mtima, motalikirapo, chipolopolo) kuti CTA iwonekere.
• Gwiritsani ntchito PS mwanzeru: CTA mu postscript nthawi zambiri imakopa chidwi.

Chitsanzo PS CTA:

PS Ngati mukufuna kudziwa momwe izi zimagwirira ntchito kumagulu ena a fintech, okondwa kukutsogolerani pakukhazikitsa. Mukufuna kucheza sabata yamawa?

Kutsiliza: CTA Yamphamvu = Zotsatira Zamphamvu

Imelo iliyonse imafunikira cholinga-ndipo CTA yanu imabweretsa.
Kaya mukukonza mafoni, kusungitsa ziwonetsero, kapena mayankho oyendetsa galimoto, CTA yomveka bwino komanso yolingalira imatembenuza mawerengedwe owerengeka kukhala othamanga.
Mukufuna kukulitsa chidziwitso chanu panjira zingapo? Gwirizanitsani ma CTA amphamvu okhala ndi makina anzeru kuti mupeze zotsatira zazikulu—popanda spam.

Kodi mukufuna kukulitsa kufikira kwanu kudzera mu akaunti yanu? Yesani Konnector.AI-otomatiki yokhala ndi malingaliro otetezedwa omangidwa.