LinkedIn Poll Strategy [Turn Simple Polls into Engagement, Insights, and Leads]

Nthawi Yowerenga: 6 mphindi

Tiyeni tiyambe ndi chinthu chosavuta: anthu amakonda kugawana maganizo.

Kaya ndi nkhani zokhudza zomwe zikuchitika kuntchito, zida zotsatsira malonda, kapena china chake chosangalatsa komanso chongoganizira, akatswiri ambiri pa LinkedIn amasangalala kuvota akafunsidwa funso. Zimawapangitsa kumva kuti akuphatikizidwa, ofunika, komanso akumvedwa. Ndipo ndicho chifukwa chake. Mavoti a LinkedIn ndi amodzi mwa zida zosavuta komanso zosayamikiridwa kwambiri kuti awonjezere kudzipereka ndikupeza atsogoleri.

Ndipotu, zolemba za kafukufuku nthawi zambiri zimakopa anthu ambiri kuposa zolemba wamba.

Kudina kwina + Ndemanga zambiri = Maonekedwe ambiri + Macheza ambiri.

Kotero ngati simukugwiritsa ntchito mavoti ngati gawo la njira yanu yopezera zomwe mukufuna, mukusiya anthu oti muwagwiritse ntchito (ndi omwe angakhale otsogolera) patebulo.

Tiyeni tiwone momwe zimagwirira ntchito komanso momwe tingazigwiritsire ntchito mwanzeru.

Ubwino pakungoyang'ana:

• Zolemba za kafukufuku nthawi zambiri zimalandira ndemanga zambiri chifukwa anthu amakonda kufotokoza zomwe asankha.
• Kugwirizana kwakukulu kungapangitse kuti anthu afike podziwa zambiri popeza njira ya LinkedIn ingawonetse positi yanu kwa anthu ambiri.
• Mavoti angayambitse zokambirana ndipo zimafalikira kwambiri akakhudza nkhani yomwe ikutchuka
• Mukhoza kuphatikiza ulalo mu positi yanu kuyendetsa magalimoto kupita patsamba lofikira kapena fomu yotsogolera.
• Malingaliro a kafukufuku angakuthandizeni kudziwa zomwe zili mtsogolo mwa kuulula zomwe omvera anu amaganiza komanso zomwe amakumana nazo.

Momwe mungapangire kafukufuku pa LinkedIn

Kupanga kafukufuku wa LinkedIn kumatenga mphindi zochepa mukadziwa komwe mungadina:

1. Tsegulani LinkedIn ndipo pitani ku tsamba lanu Kunyumba tsamba (kapena mbiri yanu).
2. Dinani gawo lomwe limati Yambani positi.
3. Mu positi pop-up, dinani Zambiri (kapena + / chizindikiro cha zosankha zina).
4. Sankhani kafukufuku chizindikiro (nthawi zambiri chimawoneka ngati tchati chaching'ono).
   
5. Onjezani funso lanu, mayankho anu, ndi nthawi ya kafukufuku.
   
6. Ikani Post.

Ngati mukufuna njira yovomerezeka, mutha kuwonanso malangizo a LinkedIn's Help Center popanga zisankho.

Chiwonetsero cha kafukufuku wa LinkedIn

Ganizirani za chitsanzo cha kafukufuku ngati njira yofulumira yomwe mungadzaze musanasindikize. Kafukufuku aliyense wa LinkedIn ali ndi magawo atatu akuluakulu:

1) Funso

Funso lanu la kafukufuku liyenera kukonzedwa pasadakhale chifukwa LinkedIn imasunga nthawi yochepa. Malire a zilembo za funso la kafukufuku ndi Zithunzi za 140.

Tip: Sungani funso lanu mwachidule m'munda wa kafukufuku, kenako gwiritsani ntchito mawu ofotokozera positi kuti muwonjezere nkhani, zitsanzo, kapena nkhani yachidule.

2) Zosankha za mayankho

Mukhoza kuwonjezera mpaka Mayankho 4ndipo njira iliyonse ili ndi malire a zilembo 30.

Apa ndi pamene njira ndi yofunika. Zosankha zanu ziyenera kukhala izi:

• yosavuta kumva
• zosiyana kwambiri ndi wina ndi mnzake
• chikhumbo chosankha mwachangu

3) Nthawi yowerengera

Mungasankhe nthawi yomwe kafukufuku wanu amatenga. LinkedIn nthawi zambiri imapereka:

• 1 tsiku
• masiku 3
• Vuto la 1
• masabata 2

Mavoti afupiafupi angapangitse kuti anthu azifulumira, pomwe mavoti aatali angakuthandizeni kusonkhanitsa mayankho ambiri ndikufikira anthu ambiri.

Kodi mavoti a LinkedIn sakudziwika?

Ayi, kafukufuku wa LinkedIn ndi wolondola. osati wosadziwika.

Monga wopanga zisankho, mutha kuwona amene adavota komanso njira yomwe adasankha. Izi ndizothandiza chifukwa zimakupatsani mwayi womvetsetsa mayankho malinga ndi udindo, makampani, kapena udindo wanu.

Kwa ena onse omwe akuwona kafukufukuyu, zotsatira zake zikuwonetsedwa mu maperesenti okha.

Kodi mungathe kupanga kafukufuku wa LinkedIn ndi chithunzi?

Tsoka ilo, LinkedIn pakadali pano silola zithunzi mkati mwa zolemba za kafukufuku.

Mukayika kafukufuku, njira yolankhulirana imasowa. Chifukwa chake positi yanu iyenera kugwira ntchito:

• mawu amphamvu ofotokozera
• nkhani yomveka bwino
• ma hashtag opezera zinthu zatsopano

Mungathenso kuphatikiza maulalo mu mawu ofotokozera, omwe ndi othandiza poyendetsa magalimoto kupita ku gwero kapena mawonekedwe a lead.

Kokerani ogwiritsa ntchito ku kafukufuku wanu pogwiritsa ntchito njira ya "Boost post"

Nthawi zina mungafune kuti kafukufuku wanu afike patali kuposa netiweki yanu yapafupi. Pazochitika ngati zimenezi, kukwezedwa kwa anthu ena kungathandize.

Njira imodzi ndi iyi:

• Sakani ogwiritsa ntchito enaake a LinkedIn pogwiritsa ntchito zosefera
• Gawani kafukufuku wanu ndi omvera amenewo
• Wonjezerani kuwonekera polimbikitsa kukambirana mu ndemanga

Zida zina zodzipangira zokha zimaperekanso zinthu za "boost post" komwe ogwiritsa ntchito osankhidwa amatchulidwa mu ndemanga kuti akope chidwi cha anthu omwe adafunsidwa. Izi zingathandize kukulitsa kufikira anthu mkati ndi kunja kwa netiweki yanu.

Chitsanzo cha kafukufuku wa LinkedIn monga gawo la funnel

Mavoti si zida zongoganizira anthu okha. Angakhalenso gawo loyamba la njira yosavuta yolumikizirana.

Nazi njira zingapo zothandiza zopezera njira ...

• Kafukufuku → Nkhani ya pa blog: Tumizani kafukufuku pa nkhani yoyenera ndipo lembani ulalo wa nkhani yomwe ikufotokoza bwino nkhaniyi.
• Kafukufuku → Mphatso: Gwiritsani ntchito kafukufuku wa mafunso ndipo sankhani munthu wochita nawo mwachisawawa ngati wopambana.
• Kafukufuku → Chida chotsitsidwa: Perekani ma template, malangizo, kapena mapepala achinyengo kudzera pa ulalo wopita patsamba lofikira.

Chofunika kwambiri ndichakuti kafukufukuyu ayambe ndi chidwi, ndipo chumacho chigwirenso ntchito.

Werengani zambiri—->

Momwe mungagwiritsire ntchito Konnector.ai kutsatsa ma funnels ndi mavoti

Ngati mukugwiritsa ntchito chida chodziyimira pawokha cha LinkedIn, mutha kusintha momwe anthu amaonera anthu kuti achite bwino.

1. Pangani ndikufalitsa kafukufuku wanu wa LinkedIn.
2. Konzani zinthu (pepala loyera, ebook, ma templates, ulaliki).
3. Mu ndemanga yanu ya positi, funsani anthu kuti apereke ndemanga ngati "Ndikufuna bukuli" kuti alandire.
4. Dikirani pafupifupi sabata imodzi kuti chibwenzi chizibwera mwachibadwa.
5. Sonkhanitsani anthu omwe adapereka ndemanga mu kampeni yotsatira (mwachitsanzo, pemphani + tsatirani, kapena tumizani uthenga kwa omwe akugwirizana nawo).
6. Tumizani zinthuzo kwa aliyense amene wapempha.

Njira imeneyi imapangitsa kuti uthenga wanu ukhale wofunda chifukwa mukuyankha chidwi chanu, osati kukakamiza anthu kuti alankhule.

Zitsanzo 9 za kafukufuku wa LinkedIn zomwe zimalimbikitsa makasitomala atsopano

Ngati mukufuna malingaliro a kafukufuku mutha kukopera mwachangu, nazi malangizo ena otsimikizika omwe amagwira ntchito yotsatsa komanso kupanga ma lead.

Malingaliro a kafukufuku wa LinkedIn pa malonda

Lingaliro #1 - Onjezani zosankha kuti aliyense akhale ndi chidwi ndi zotsatira zake

Chidwi ndi chinthu champhamvu kwambiri. Anthu akamavota, nthawi yomweyo amaona momwe ena amavotera, kotero amalimbikitsidwa kutenga nawo mbali kuti angowona "malingaliro a ambiri."

Chitsanzo cha funso: "Mumakonda bwanji kuphunzira zinthu zatsopano?"

Lingaliro #2 - Onjezani zambiri zanu zolumikizirana mu positi yanu

Sinthani positi yanu ya kafukufuku kukhala "khadi la bizinesi" lofewa powonjezera mawu achidule odzidziwitsa nokha ndi tsatanetsatane wa maulumikizidwe mu mawu ofotokozera.

Malizitsani ndi mawu olimbikitsa kapena mauthenga olimbikitsa.

Lingaliro #3 - Gwiritsani ntchito mavoti popereka podcast

Ngati muli ndi podcast (kapena makanema), gwiritsani ntchito kafukufuku kuti mumvetse momwe omvera anu amakondera kuwerenga zomwe zili.

Mukhoza kugawana chidule cha mawu mu mawu ofotokozera ndi ulalo wa gawo la podcast. Yankho limodzi losangalatsa lingakhale chisankho choseketsa monga "Ndidzawerenga chidule mtsogolo."

Mafunso okhudza kafukufuku wa digito wa LinkedIn

Lingaliro #1 - Ganizirani kugwiritsa ntchito kafukufuku kuti musonkhanitse ophunzira pa chochitika chanu

Mavoti ndi njira yabwino kwambiri yokonzekera ma webinars kapena magawo amoyo. Funsani ngati anthu angabwere, ndipo mudzawona mwachangu kufunikira kwa anthu.

Lingaliro #2 - Pezani chidziwitso cha makampani

Funsani anzanu zomwe akuganiza kuti zichitika pambuyo pake mumakampani. Mafukufuku awa amakuikani ngati woyambitsa zokambirana ndipo nthawi zambiri amakopa ndemanga zoganizira.

Mafunso okhudza kafukufuku wa bizinesi wa LinkedIn

Lingaliro #1 - Onetsani vuto ndikupereka yankho

Gwiritsani ntchito kafukufukuyu kuti mupeze vuto, kenako lumikizani ku chinthu chomwe chingathandize kuthetsa vutoli. Anthu omwe amavota nthawi zambiri ndi omwe amafunikira yankho limenelo.

Lingaliro #2 - Gwiritsani ntchito mafunso ongopeka nthawi zina

Bizinesi ikhoza kukhala yofunikira, koma nthawi zina anthu safunika kutero. Mafunso ongoganizira nthawi zambiri amawonjezera chidwi chifukwa ndi osavuta komanso osangalatsa kuyankha.

Njira imodzi yanzeru ndiyo kuphatikiza njira ya "Zina" ndikupempha anthu kuti afotokoze mu ndemanga.

Malingaliro a kafukufuku wa LinkedIn wokhudza kupanga atsogoleri

Lingaliro #1 - Gawani malangizo kudzera mu mavoti

Kufufuza kungakhale sitepe yoyamba ya njira yopezera otsogolera pomwe kafukufukuyo amayambitsa mutu ndipo gwero lolumikizidwa limalemba maimelo kapena zambiri zolumikizirana.

Izi zimagwira ntchito bwino kwambiri ndi ma template, ma cheat sheet, kafukufuku, ndi malangizo.

Lingaliro #2 - Mafunso okhudza kutenga nawo mbali kwa omvera

Pangani kafukufuku wofanana ndi mafunso kutengera zomwe mumaphunzira. Izi zimakopa anthu omwe amakonda kuphunzira ndipo zimasefa anthu omwe sakonda nkhaniyi.

Zonse mwa Zonse: Momwe mungapezere mafunso osangalatsa okhudza kafukufuku wa LinkedIn

Mavoti abwino kwambiri amaoneka kuti ndi ofunikira komanso oyenera panthawi yake. Pakapita nthawi, mudzawona momwe omvera anu amayankhira mwamphamvu.

Nazi malo odalirika opezera mitu yokhudza kafukufuku wamphamvu:

• Masewera: Lowani nawo m'madera omwe muli nawo kuti mupeze mafunso obwerezabwereza komanso malo ovutirapo.
• Malo ofalitsa nkhani: Tsatirani zochitika zomwe zikuchitika panopa ndi zomwe zikuchitika mumakampani anu.
• Kusaka pa SEO: Gwiritsani ntchito zida monga SEMrush kapena Google Keyword Planner kuti mupeze mafunso otchuka.
• Kusanthula kwamayendedwe: Onerani zokambirana zomwe zikutchuka pa LinkedIn, Twitter/X, ndi Reddit.
• Kusanthula kwa mpikisano: Unikani zolemba za omwe akupikisana nawo kuti muwone zomwe zimapangitsa kuti anthu azigwirizana kwambiri.
• Ndemanga makasitomala: Gwiritsani ntchito kafukufuku, mafoni, ndi ma DM kuti mudziwe zomwe omvera anu amafunikiradi.
• KWA: Tengani malingaliro ochokera ku ChatGPT kapena Claude kuti mupange zisankho zoyenera mbiri yanu

malingaliro Final

Mphamvu yeniyeni ya mavoti a LinkedIn si chinthu chokhacho. Ndi chimene mavoti amatsegula: kukambirana.

Funso lanu likafika pamtima woyenera, kuchitapo kanthu kumakhala kosavuta. Kuchitapo kanthu kumeneko kumawonjezera kuwonekera. Ndipo kuwonekera kumeneko kumabweretsa anthu oyenera kwa inu.

Mavoti ndi osavuta, koma akagwiritsidwa ntchito mwanzeru, ndi njira imodzi yothandiza kwambiri yoyambira makambirano ofunda ndikusandutsa chidwi kukhala atsogoleri.