Ukuba iqela lakho lisaxhomekeke kumanqaku anamathelayo, iispredishithi, kunye nokuthi “Ndiza kulandelela ngomso,” awusebenzisi mbhobho.
Usebenzisa icebo lethemba.
Ukuzisebenzisela ukuthengisa ilungisa ukuvuza okukhulu kwiziphumo eziphumayo kunye nokulandelela i-lead:
- Iinkokeli ziyaphela kuba abameli bayalibala ukulandelela
- Amathemba amahle ayaphela ngenxa yokuba ixesha alihambelani
- Amaqela achitha iiyure kwii-imeyile eziphindaphindayo endaweni yeencoko zokwenyani
Eyona nto iphambili kukwenza izinto ngokuzenzekelayo xa uthengisa akukokuba uzenze ngokuzenzekelayo.
Kukususa umsebenzi oxakekileyo ukuze imiyalezo yakho ivakale ngathi ingabantu.
Yintoni i-automation yokuthengisa?
Ukuzisebenzisela ukuthengisa kukusetyenziswa kwesoftware ukwenza imisebenzi yokuthengisa ephindaphindwayo ibe yezenzekelayo, ingakumbi malunga nokufikelela ebantwini kunye nokulandelela.
Uninzi lwamaqela luyisebenzisela oku kulandelayo:
Yintoni isoftware yokulandelelana kwe-imeyile?
Isoftware yokulandelelana kwee-imeyile yinxalenye ephambili oomatshini bokuthengisa.
Ikuvumela ukuba udale "i-cadence" yexesha elifanelekileyo yee-imeyile ezisebenza ngokuzenzekelayo de kube umntu oza kuphendula okanye ulandelelwano luphele.
Umzekelo olula we-cadence:
Yintoni ekufuneka uyijonge kwisoftware yokulandelelana kwee-imeyile ukuze ithengise ngokuzenzekelayo?
Iimpawu ezibalulekileyo:
- Isakhi solandelelwano: kulula ukuseta ii-cadences ezinamanyathelo amaninzi
- Imithetho kunye nezinto ezibangela oku: ukulibaziseka kwexesha kunye nezenzo ezisekelwe ekuziphatheni
- Yima ngokuzenzekelayo xa uphendula: uyama ngoko nangoko xa umntu oza kusabela ephendula
- Iindawo zokwenza ngokwezifiso: igama, inkampani, indima, ishishini, kunye neenguqu ezenziwe ngokwezifiso
- Inkxaso yokuhanjiswa: ukuphathwa kwe-bounce, isikhokelo sempilo yedomeyini, iindlela zokufudumeza
- Uhlalutyo: izinga elivulekileyo, izinga leempendulo, iintlanganiso ezibhukishiweyo, ukusebenza kwinqanaba lenyathelo
- Ukuhlanganiswa kweCRM: IHubSpot, iSalesforce, iPipedrive, njl.njl.
Iimpawu ezintle (ukuba ufuna ukukhulisa)
- Ukwahlulwa okunemiqathango: ukuba ivuliwe kodwa akukho mpendulo, thumela enye ingxelo elandelayo
- Amanyathelo aneetshaneli ezininzi: i-imeyile + imisebenzi ye-LinkedIn + iifowuni
- Uncedo lwe-AI: izimvo zomgca wesihloko, iziphakamiso zokwenza ngokwezifiso zomgca wokuqala
- Ulawulo lweqela: iitemplate, iimvume, iimvume, ingxelo ekwabelwana ngayo
Isoftware yokulandelelana kwe-imeyile engcono kakhulu yokuthengisa ngokuzenzekelayo
Ngezantsi kukho iindidi zezixhobo ezisetyenziswa kakhulu kunye nezo zibalaseleyo kuzo.
Khetha udidi oluhambelana nomsebenzi wakho kuqala, uze ukhethe izixhobo ezimfutshane ngaphakathi kulo.
1) Amaqonga okuqala e-CRM (ingcono xa i-CRM yakho ingumthombo wenyaniso)
Ilungele: amaqela ahlala ngaphakathi kwi-CRM kwaye afuna yonke into ilandelwe ngokuzenzekelayo
- Ulandelelwano oluqhagamshelwe kwiifowuni kunye nezivumelwano
- Ingxelo inxulumene nomgca kunye nengeniso
- Ukwabelana okungcono phakathi kokuthengisa kunye nokuthengisa
Ukukhetha nini oku: ufuna oomatshini bokuthengisa oko kucoca umbhobho wakho kwaye kuphucula uqikelelo
2) Izixhobo zokulandelelanisa eziphumayo kuqala (ezilungele isantya sokufikelela kwindawo ebandayo)
Ilungele: Amaqela e-SDR, abasunguli, kunye neentshukumo zokuthengisa eziphumayo
- Ukuseta ngokukhawuleza kunye novavanyo olukhawulezayo
- Ulawulo oluqinileyo lwe-cadence
- Gxila kwiimpendulo nakwiintlanganiso ezibhukishiweyo
Ukukhetha nini oku: Injongo yakho kukudala imibhobho kunye nomsebenzi ophumayo rhoqo
3) Izixhobo ezigxile ekuzenzeleni umntu (zingcono xa uphumelela ngokubaluleka)
Ilungele: ukufikelela kwiindawo ezifikelelekayo apho ulandelelwano oluqhelekileyo lungaphumeleli khona
- Amasimi okwenza ngokwezifiso aguqukayo
- Iziqwenga ezenziwe ngokwezifiso ngokweshishini okanye indima
- Ukuzibandakanya okungcono xa kujoliswa kubantu abenza izigqibo
Ukukhetha nini oku: ungathanda ukuthumela ii-imeyile ezimbalwa ezifumana iimpendulo ezininzi
4) Izixhobo zokuqala zokuhambisa (zingcono xa ukubekwa kwebhokisi yeposi kubaluleke kakhulu)
Ilungele: amaqela athumela ngobukhulu kwaye ekhusela udumo lwedomeyini
- Ukhuseleko lokutsiba kunye nokubeka esweni impilo
- Iinketho zokujikeleza iibhokisi ezingenayo
- Izithintelo zokunciphisa umngcipheko we-spam
Ukukhetha nini oku: Ukhathalele kakhulu indawo yokungena kwi-inbox kuneempawu ezintle
5) Amaqonga okubandakanya intengiso aneendlela ezininzi (angcono kakhulu kwi-automation yokuthengisa epheleleyo)
Ilungele: amaqela adibanisa i-imeyile + iLinkedIn + iifowuni zibe yintshukumo enye ehambelanayo
- Ulandelelwano lwe-imeyile kunye nemisebenzi ye-LinkedIn kunye namanyathelo okufowuna
- Ukubonakala ngcono kwiindawo zokuthinta
- Uqeqesho oluqinileyo lokulandelelana kuzo zonke iindlela
Ukukhetha nini oku: intshukumo yakho yokuphuma ayisiyo-imeyile kuphela, kwaye ufuna yonke into ibe nye
Indlela yokukhetha isixhobo esifanelekileyo sokwenza izinto ngokuzenzekelayo kwintengiso
Khetha ngokusekelwe kwintshukumo yakho yokuthengisa
- Inzima kakhulu engenayo: I-automation ye-CRM-first idla ngokuphumelela
- Inzima kakhulu: ukulandelelana kwe-outbound-first kudla ngokuphumelela
- Ixabiso eliphezulu le-B2B: izixhobo ezigxile ekuzenzeleni umntu ngamnye zihlala ziphumelela
- Umthamo ophezulu: iimpawu zokunikezelwa-kuqala azixoxiswani
Khetha ngokusekelwe kubungakanani beqela
- Umsunguli/umsunguli ozimeleyo: gcina kulula, ngokukhawuleza, kwaye kulula ukuyiphinda-phinda
- Iqela elincinci: yongeza iitemplate, ingxelo, kunye nokuvumelanisa iCRM
- Iqela lokulinganisa: yongeza iimvume, i-QA, kunye nemisebenzi yeendlela ezininzi
Iindlela ezilungileyo zokulandelelana kwee-imeyile ezenzekelayo (ukuze ukwenziwa kwe-automation yokuthengisa kwakho kungabonakali ngathi yirobhothi)
1) Gcina ii-imeyile zimfutshane kwaye zicacile
Ii-imeyile ezimfutshane ziyafundwa. Ii-imeyile ezinde "zigcinwa ukuze zisetyenziswe kamva," kodwa kamva azifiki.
2) Yenza umgca wokuqala ube ngowakho kuphela
Akunyanzelekanga ukuba wenze isivakalisi ngasinye sibe sesakho.
Umgca wokuqala oqinileyo kunye nombuzo ocacileyo udla ngokubetha "isincoko esilungiselelwe wena."
3) Buza umbuzo omnye nge-imeyile nganye
Hayi abathathu. Hayi abahlanu.
Enye.
4) Beka indawo yokulandelela kwakho njengomntu
Isithuba esilula esisebenza kumaqela amaninzi e-B2B:
- Usuku 1
- Usuku 3
- Usuku 6
- Usuku 10
- Usuku 15
5) Misa ulandelelwano kwangoko xa bephendula
Nantoni na efanelekileyo oomatshini bokuthengisa inkqubo kufuneka yenze oku ngokuzenzekelayo.
Ukuba isixhobo sakho asikwenzi oko, asisosixhobo sokuthengisa esizenzekelayo. Sisixhobo sokuthumela.
Iimpazamo eziqhelekileyo kwi-automation yokuthengisa (ezitshabalalisa ngokukhawuleza amazinga eempendulo)
- Ukujolisa okungalunganga ngokuzenzekelayo: uluhlu olungalunganga kwisikali luseluhlu olungalunganga
- Ukuthumela ngokugqithisileyo: ii-imeyile ezingaphezulu akuthethi ukuba kukho iintlanganiso ezininzi
- Izixhobo zexabiso eliqhelekileyo: Ukuthi “Sinceda iinkampani zikhule” akusosizathu sokuphendula
- Akukho ngcaciso ye-CTA: i-imeyile nganye kufuneka icele inyathelo elincinci elilandelayo
- Ukungayinaki into yokufikelela: Ukuba awufiki kwi-inbox, ikopi ayinamsebenzi
Iphi iKonnector.ai ehambelanayo kwi-stack yanamhlanje yokuthengisa ngokuzenzekelayo?
Ulandelelwano lwee-imeyile lunamandla, kodwa uninzi lwezivumelwano azivali nge-imeyile yodwa.
Amaqela abalaseleyo abalekayo oomatshini bokuthengisa kwiindlela ezahlukeneyo, ingakumbi iLinkedIn, kuba kulapho ubudlelwane kunye nokuthembana kwakheka khona ngokukhawuleza.
Umnxibelelanisi.ai ikunceda ukuba wenze ukufikelela kwi-LinkedIn ngesakhiwo kunye nexesha elisekelwe kwisignali, ukuze ukuphuma kwakho kuzive kufudumele, kungabi ngokungacwangciswanga.
Sebenzisa ulandelelwano lwee-imeyile ukuze ulandelelwano lube luhambelana, kwaye usebenzise i-LinkedIn ukudala umxholo ngaphambi nangexesha lokufikelela ebantwini.
Ngaba ufuna inkqubo ekrelekrele yokuphuma evakala ngathi ingumntu?
Ndwendwela iKonnector.ai: https://konnector.ai/
Uluhlu lokujonga olukhawulezileyo lokuthelekisa izixhobo zolandelelwano lwe-imeyile
| Ingaba ufuna ntoni | Khetha izixhobo ezibalaseleyo kwi | Kutheni kubalulekile kwi-automation yokuthengisa |
|---|---|---|
| Umbhobho opheleleyo kunye nokufikelela kubantu bonke | Ulandelelwano lwe-CRM-first | Ingxelo engcono ukusuka kwimisebenzi ukuya kwingeniso |
| Ukuphunyezwa okukhawulezileyo kokuphuma | Ulandelelwano oluphumayo kuqala | Uvavanyo olukhawulezileyo, iintlanganiso ezikhawulezileyo |
| Amanani aphezulu eempendulo ngee-imeyile ezimbalwa | Iimpawu zobuntu | Ukubaluleka kuphumelele kwi-B2B enexabiso eliphezulu |
| Isikali ngaphandle kokutshisa iidomeyini | Izithintelo zokuhambisa izinto | Ukubekwa kwebhokisi yemiyalezo kukhusela ukusebenza |
| I-imeyile + iLinkedIn + iifowuni | Iindlela zokusebenza ezininzi | Ukuthengisa ngokuzenzekelayo kwiindawo zokunxibelelana |
Ukuhamba kokugqibela
Isoftware "ebalaseleyo" yokulandelelana kwee-imeyile yileyo ihambelana nentshukumo yakho, ikhusela ukuhanjiswa kwayo, kwaye yenza ukulandelela kube lula.
kuba oomatshini bokuthengisa ayikokuthumela ii-imeyile ezingaphezulu.
Imalunga nokuthumela ii-imeyile ezimbalwa nezikrelekrele ezinexesha elingcono kunye nokujolisa okungcono.
📅 Bhukisha iDemo yasimahla → Jonga indlela iKonnector.ai esebenzisa ngayo uphawu olufudumeleyo ikhusela ngayo impilo yeakhawunti yakho ngelixa iphucula ukufikelela kwabantu.
⚡ Bhalisa simahla → Qala ukusebenzisa ukufikelela kwi-LinkedIn okujoliswe kuko, kuqala ngokuthobela imithetho namhlanje.
11x Ukufikelela kwiLinkedIn kunye
Ukuzenzekela kunye neGen AI
Bopha amandla e-LinkedIn Automation kunye neGen AI ukukhulisa ukufikelela kwakho kunanini na ngaphambili. Bandakanya amawaka esikhokelo ngeveki kunye nezimvo eziqhutywa yi-AI kunye namaphulo ekujoliswe kuwo-zonke zivela kwiqonga elinye le-lead-gen powerhouse.
Imibuzo ebuzwa qho
Isoftware yokuthengisa ngokuzenzekelayo sisixhobo esisebenzisa imisebenzi yokuthengisa ephindaphindwayo ngokuzenzekelayo efana nee-imeyile zokulandelela, ukondla abakhokheli, ukuhlela, ukulandelela ukubandakanyeka, kunye nokulawula imibhobho ukuze amaqela okuthengisa agxile ekugqibeni izivumelwano.
Isoftware yokulandelelana kwee-imeyile ithumela ii-imeyile ezenzekelayo kuthotho olunexesha. Inceda amaqela okuthengisa ukuba alandele rhoqo, akhulise abantu abafumana ii-imeyile, kwaye anyuse amazinga eempendulo ngaphandle kokulandelela ngesandla.
Eyona software ingcono yokuthengisa ngokuzenzekelayo ixhomekeke kwiimfuno zakho. Izixhobo ezidityaniswe ne-CRM zisebenza kakuhle ekubonakaleni kwemibhobho, izixhobo ezijolise ekuphumeni zilungele ukufikelela ngaphandle, kwaye amaqonga eetshaneli ezininzi alungele amaqela adibanisa ii-imeyile, i-LinkedIn, kunye neefowuni.
Uninzi lwee-sequences ezisebenza kakuhle ziqulathe ii-imeyile ezi-4 ukuya kwezi-6 ezibekwe kwiindawo ezahlukeneyo kwiintsuku ezili-10 ukuya kwezingama-20. Inani elifanelekileyo lixhomekeke kushishino lwakho, abaphulaphuli, kunye nesipho sakho.
Ewe. Xa isetyenziswa ngokuchanekileyo, ukwenziwa kwezinto ngokuzenzekelayo kwintengiso kuphucula ukuhambelana, ixesha, kunye nokwenza izinto zibe zezakho, nto leyo ekhokelela ekubeni kubekho amazinga aphezulu eempendulo kunye neentlanganiso ezininzi ezibhukishiweyo.
Ewe. Amashishini amancinci adla ngokuxhamla kakhulu kuba ukuzenzekela konga ixesha, kuthintela ukuphoswa kokulandelela, kwaye kunceda amaqela amancinci ukuba alawule imibhobho emikhulu ngokufanelekileyo.
Khangela abakhi beenkqubo, izinto ezibangela ukuba izinto zisebenze ngokuzenzekelayo, amasimi okwenza izinto zibe zezakho, iideshibhodi zohlalutyo, ukuhlanganiswa kwe-CRM, kunye neendlela zokukhusela ukuhanjiswa kwezinto.
Ewe. Izixhobo ezilungileyo zokwenza izinto ngokuzenzekelayo zixhasa amathokheni okwenza izinto zibe zezakho, umxholo oguqukayo, kunye nezinto ezibangela ukuziphatha ukuze ii-imeyile zihlale zibonakala zibalulekile kwaye zingabantu.
