LinkedIn Poll Strategy [Turn Simple Polls into Engagement, Insights, and Leads]

Ixesha lokuFunda: 6 imizuzu

Masiqale ngento elula: abantu bayakuthanda ukwabelana ngezimvo.

Nokuba kumayelana neendlela zokusebenza emsebenzini, izixhobo zokuthengisa, okanye into emnandi necingelwayo, uninzi lweengcali kwiLinkedIn ziyavuya ukuvota xa zibuzwa umbuzo. Oku kubenza bazive bebandakanyiwe, bexatyiswa, kwaye beviwe. Yiyo loo nto kanye Iipoll ze-LinkedIn zezinye zezona zixhobo zilula kwaye azinaxabiso liphezulu ukuze kuphuculwe ukubandakanyeka kunye nokwenza abantu bafikelele kwinqanaba eliphezulu.

Enyanisweni, izithuba zophando zihlala zitsala unxibelelwano olukhulu kakhulu kunezithuba eziqhelekileyo.

Ukucofa okungakumbi + Izimvo ezingaphezulu = Iimbono ezingaphezulu + Iincoko ezingaphezulu.

Ngoko ke, ukuba awusebenzisi uphando njengenxalenye yesicwangciso sakho somxholo okwangoku, ushiya ukubandakanyeka (kunye nabantu abanokubakho abakhokelayo) etafileni.

Masichaze ngqo indlela ezisebenza ngayo kunye nendlela yokuzisebenzisa ngobuchule.

Izibonelelo ngokujonga nje:

• Izithuba zophando zihlala zifumana izimvo ezininzi kuba abantu bayakuthanda ukuchaza ukhetho lwabo.
• Ukuzibandakanya okuphezulu kunokwandisa ukufikelela kuba i-algorithm ye-LinkedIn inokubonisa iposi yakho kubantu abaninzi.
• Iivoti zinokubangela iingxoxo kwaye zisasazeke kakhulu xa zithetha ngesihloko esithandwayo
• Ungafaka ikhonkco kwisicatshulwa seposi ukuqhuba ithrafikhi ukuya kwiphepha lokufika okanye kwifomu yokhokelo.
• Iingcinga zophando zingakukhokela kumxholo wakho wexesha elizayo ngokutyhila oko abaphulaphuli bakho bakucingayo noko banengxaki nako.

Indlela yokwenza uphando kwi-LinkedIn

Ukwenza uphando lwe-LinkedIn kuthatha ngaphantsi komzuzu xa sele wazi apho ucofa khona:

1. Vula i-LinkedIn uze uye kwi-akhawunti yakho Ikhaya iphepha (okanye iprofayili yakho).
2. Cofa intsimi ethi Qala iposti.
3. Kwisithuba esivulekayo, cofa Kaninzi (okanye + / uphawu lweenketho ezingaphezulu).
4. Khetha Poll uphawu (ludla ngokubonakala ngathi yitshathi encinci).
   
5. Yongeza umbuzo wakho, iimpendulo zakho, kunye nobude bexesha lokuvota.
   
6. Hit isikhundla.

Ukuba ufuna inkqubo esemthethweni, ungajonga nemiyalelo yeZiko loNcedo leLinkedIn yokwenza uphando.

Itemplate yophando lwe-LinkedIn

Cinga ngetemplate yophando njengesakhelo esikhawulezayo osigcwalisayo ngaphambi kokuba upapashe. Yonke i-LinkedIn poll ineenxalenye ezintathu eziphambili:

1) Umbuzo

Umbuzo wakho wophando kufuneka ucwangciswe kwangaphambili kuba iLinkedIn iwugcina umfutshane. Umda woonobumba bombuzo wophando ngu 140.

Icebiso: Gcina umbuzo wakho umfutshane kwicandelo leevoti, uze usebenzise inkcazo yeposi ukongeza umxholo, imizekelo, okanye ibali elifutshane.

2) Iindlela zokuphendula

Ungadibanisa ukuya ku Iinketho zempendulo ezi-4, kwaye ukhetho ngalunye lune Umda woonobumba abangama-30.

Kulapho ke icebo libaluleke khona. Ukhetho lwakho kufuneka lube:

• kulula ukuyiqonda
• zahluke ngokucacileyo omnye komnye
• kunomtsalane wokukhetha ngokukhawuleza

3) Ubude bexesha lokuvota

Ungakhetha ukuba uphando lwakho luthatha ixesha elingakanani. I-LinkedIn idla ngokunika oku kulandelayo:

• 1 usuku
• iintsuku 3
• I1 iveki
• iiveki 2

Iivoti ezimfutshane zinokubangela ungxamiseko, ngelixa iivoti ezinde zinokukunceda uqokelele iimpendulo ezininzi kwaye wandise ukufikelela.

Ngaba iivoti ze-LinkedIn azichazwanga?

Hayi, iivoti ze-LinkedIn ziyasebenza akaziwa.

Njengomdali we-poll, ungabona ukuba ngubani ovoteyo kwaye loluphi ukhetho abalukhethileyo. Oko kuluncedo kuba kukuvumela ukuba uqonde iimpendulo ngokwendima, ishishini, okanye isikhundla esiphezulu.

Kwabo bonke abanye ababukele uphando, iziphumo ziboniswe kwi iipesenti kuphela.

Ngaba ungenza uphando lwe-LinkedIn ngomfanekiso?

Ngelishwa, iLinkedIn okwangoku ayivumeli imifanekiso ngaphakathi kwezithuba zophando.

Xa uncamathisela uphando, ukhetho lwemidiya luyanyamalala. Ngoko ke iposi yakho kufuneka isebenze:

• umbhalo ocacileyo oqinileyo
• umxholo ocacileyo
• ii-hashtag zokufumanisa izinto

Usengafaka amakhonkco kwi-caption, nto leyo eluncedo ekuqhubeleni phambili ithrafikhi kwisixhobo okanye kwifomu ye-lead.

Tsalela abasebenzisi kwivoti yakho ngesenzo esithi “Boost post”

Ngamanye amaxesha uya kufuna ukuba uphando lwakho lufikelele ngaphaya kwenethiwekhi yakho ekufutshane. Kwezo meko, ukunyuswa okujoliswe kuko kunokunceda.

Enye indlela yile:

• Khangela abasebenzisi abathile be-LinkedIn usebenzisa izihluzi
• Yabelana ngevoti yakho nabaphulaphuli abo
• Yandisa ukubonakala ngokukhuthaza incoko kwizimvo

Ezinye izixhobo zokwenza izinto ngokuzenzekelayo zikwabonelela ngeempawu "zokukhuthaza iposi" apho abasebenzisi abakhethiweyo bakhankanywa kwizimvo ukuze kutsalwe ingqalelo kwivoti. Oku kunokunceda ukwandisa ukufikelela ngaphakathi nangaphandle kwenethiwekhi yakho.

Umzekelo we-LinkedIn poll njengenxalenye ye-funnel

Iivoti azizozixhobo zokuzibandakanya nje kuphela. Zinokuba linyathelo lokuqala le-funnel elula.

Nazi iindlela ezimbalwa ezisebenzayo ze-funnel:

• Uhlolo → Inqaku lebhlog: Bhala uphando ngesihloko esifanelekileyo uze ufake ikhonkco eliya kwinqaku elihlolisisa le ngxaki nzulu.
• Uhlolo → Isipho: Sebenzisa uphando olufana nolwemibuzo uze ukhethe umntu oza kuphumelela ngaphandle kwemvume.
• Uphando → Isixhobo esinokukhutshelwa: Nikeza iitemplate, izikhokelo, okanye amaphepha okukhohlisa ngekhonkco eliya kwiphepha lokufikela.

Eyona nto ibalulekileyo kukuba uphando ludala umdla kuqala, kwaye ubutyebi bubambe injongo emva koko.

Funda ngakumbi—->

Ungayisebenzisa njani iKonnector.ai ukukhuthaza ii-funnels nge-polls

Ukuba usebenzisa isixhobo se-LinkedIn automation, ungaguqula ukubandakanyeka kwe-poll kube yindlela yokulandelela ecwangcisiweyo.

1. Yenza kwaye upapashe uphando lwakho lwe-LinkedIn.
2. Lungisa isixhobo (iphepha elimhlophe, incwadi ye-ebook, iitemplate, intetho).
3. Kwinqaku leposi yakho, cela abantu ukuba baphawule into efana nale "Ndifuna le ncwadi" ukuyamkela.
4. Linda malunga neveki ukuze ukuzibandakanya kuqokeleleke ngokwendalo.
5. Hlanganisa abantu abaphawule kwiphulo lokulandelela (umzekelo, mema + ulandelelwano, okanye uthumele umyalezo kubantu abanxibelelanayo).
6. Thumela isixhobo kubo bonke abasicelileyo.

Le ndlela igcina ukufikelela kwakho kufudumele kuba usabela kumdla, awunyanzelisi ukuba uthethe.

Imizekelo ye-9 ye-LinkedIn yophando yokukhuthaza abathengi abatsha

Ukuba ufuna izimvo zophando ungakopa ngokukhawuleza, nazi ezinye zezikhokelo eziqinisekisiweyo ezisebenza ekuthengiseni nasekuveliseni ii-lead.

Iingcamango zophando lwe-LinkedIn zokuthengisa

Ingcinga #1 - Yongeza iindlela zokwenza wonke umntu abe nomdla malunga neziphumo

Ukuthanda ukwazi yinto enamandla. Xa abantu bevota, babona ngoko nangoko indlela abanye abavote ngayo, ngoko ke bayakhuthazeka ukuba bathathe inxaxheba ukuze nje babone "uluvo lwabaninzi."

Umzekelo wombuzo: "Ukhetha njani ukufunda izinto ezintsha?"

Ingcinga #2 - Yongeza ulwazi lwakho loqhagamshelwano kwisicatshulwa seposi

Guqula isithuba sakho sophando sibe "yikhadi leshishini" elithambileyo ngokongeza isishwankathelo esifutshane kunye neenkcukacha zonxibelelwano kwisicatshulwa.

Qedela ngokubiza nje izimvo okanye imiyalezo ekhuthazayo.

Ingcinga #3 - Sebenzisa iivoti ukubonisa i-podcast

Ukuba une-podcast (okanye uthotho lweevidiyo), sebenzisa uphando ukuze uqonde indlela abaphulaphuli bakho abakhetha ngayo ukufunda umxholo.

Ungabelana ngesishwankathelo esifutshane sombhalo kwingcaciso kunye nekhonkco kwisiqendu se-podcast. Enye indlela yokuphendula emnandi inokuba lukhetho oluhlekisayo olufana noluthi “Ndiza kufunda isishwankathelo kamva.”

Imibuzo yophando lwentengiso yedijithali ye-LinkedIn

Ingcinga #1 - Cinga ngokusebenzisa uphando ukuze uqokelele abathathi-nxaxheba kumsitho wakho

Iivoti ziyindlela entle yokuzifudumeza kwii-webinars okanye kwiiseshoni ezibukhoma. Buza ukuba abantu baza kuya na, kwaye uya kubona ngokukhawuleza ukuba bafuna ntoni.

Ingcinga #2 - Fumana ulwazi oluthe vetshe ngeshishini

Buza oontanga bakho ukuba bacinga ukuba kuza kwenzeka ntoni emva koko kweli shishini. Olu phando lukubeka njengomqalisi wencoko kwaye ludla ngokutsala izimvo ezicingisisiweyo.

Imibuzo yophando lweshishini kwi-LinkedIn

Ingcinga #1 - Gqamisa ingxaki uze unike isisombululo

Sebenzisa uphando ukuze uveze inqaku elibuhlungu, uze uqhagamshele kwisixhobo esiza kunceda ekusombululeni. Abantu abavotayo badla ngokuba ngabantu abafuna eso sisombululo.

Ingcinga #2 - Sebenzisa imibuzo ecingelwayo ngamanye amaxesha

Ishishini linokuba yinto enzulu, kodwa uphando alusoloko luyimfuneko. Imibuzo eqikelelwayo idla ngokunyusa ukubandakanyeka kuba kulula kwaye kumnandi ukuyiphendula.

Elinye icebo elikrelekrele kukufaka ukhetho "Olunye" uze ucele abantu ukuba bachaze kwizimvo.

Iingcamango zophando lwe-LinkedIn zesizukulwana sabakhokelayo

Ingcinga #1 - Yabelana ngezikhokelo ngezithuba zokuvota

Iivoti zingaba linyathelo lokuqala lokuhamba kolwazi olukhokelayo apho uphando luzisa isihloko kwaye isixhobo esidibeneyo sibamba ii-imeyile okanye iinkcukacha zonxibelelwano.

Oku kusebenza kakuhle ngakumbi ngeetemplate, amaphepha okukhohlisa, uphando, kunye nezikhokelo.

Ingcinga #2 - Uvavanyo lokubandakanya abaphulaphuli

Yenza uphando olufana nolwemibuzo olusekelwe kumxholo wakho wemfundo. Oku kutsala abantu abathanda ukufunda kwaye kucoca abantu abangenamdla kwesi sihloko.

Lilonke: Indlela yokufumana imibuzo enomdla yophando lwe-LinkedIn

Iivoti ezilungileyo zivakala zifanelekile kwaye zifike ngexesha elifanelekileyo. Ekuhambeni kwexesha, uya kuqaphela iipateni kwizinto abaphulaphuli bakho abasabela kuzo ngamandla.

Nazi iindawo ezinokuthenjwa zokufumana izihloko zophando ezinamandla:

• Iiforamu: Joyina uluntu kwindawo yakho ukuze ufumane imibuzo ephindaphindiweyo kunye neendawo ezibangela iintlungu.
• Iivenkile zeendaba: Landelela iziganeko zangoku kunye neendlela ezintsha kwishishini lakho.
• Uphendlo lwe-SEO: Sebenzisa izixhobo ezifana ne-SEMrush okanye i-Google Keyword Planner ukuze ufumane imibuzo ethandwayo.
• Uhlalutyo lwentsingiselo: Bukela iingxoxo ezidumileyo kwiLinkedIn, Twitter/X, kunye neReddit.
• Uhlalutyo lwabakhuphisana nabo: Hlola izithuba zabakhuphisana nabo ukuze ubone ukuba yintoni ebangela ukubandakanyeka okukhulu.
• Ingxelo yoMthengi: Sebenzisa uphando, iifowuni, kunye nee-DM ukuze ufunde oko abaphulaphuli bakho bakudingayo ngokwenene.
• KWI: Thatha izimvo ezivela kwiChatGPT okanye kwiClaude ukuze wenze iivoti ezilungele iprofayili yakho

Iingcamango zokugqibela

Amandla okwenyani e-LinkedIn polls ayilophawu ngokwalo. Yinto evulwa zii-polls: incoko.

Xa umbuzo wakho wophando ufikelela kwisibindi esifanelekileyo, ukuzibandakanya kuba lula. Oko kuzibandakanya kukhulisa ukubonakala. Kwaye oko kubonakala kuzisa abantu abafanelekileyo kuwe.

Iingxoxo zilula, kodwa xa zisetyenziswa ngobuchule, ziyindlela efanelekileyo yokuqalisa incoko efudumeleyo kunye nokuguqula ingqalelo ibe ziingcali.