I-LinkedIn Outreach at Scale: Ungazenza Kanjani Ngaphandle Kokulahlekelwa Ukuhlanganyela?

Isikhathi sokufunda: 6 imizuzu

I-LinkedIn ayiyona nje isizindalwazi sokuxhumana, iyisizinda sokuthuthukiswa kwebhizinisi lesimanje.

Namalungu angaphezu kwebhiliyoni elingu-1, I-LinkedIn inikeza ithuba elingakaze libonwe lokuxhumana nabathatha izinqumo, ukhulise abaholayo, futhi ukhulise ithonya lakho. Kodwa njengoba izifiso zakho zikhula, kuba yinkimbinkimbi kokugcina ukusebenzelana okunenjongo. Kulapho I-LinkedIn automation amathuluzi afana ne-Konnector ayangena, akuvumela ukuthi ufinyelele amakhulu (noma izinkulungwane) zamathemba ngaphandle kokuzwakala njengerobhothi. Inselele? Ukuzenzakalela esikalini ngaphandle ukudela ukuthinta komuntu okushayela izingxoxo zangempela nemiphumela.

Kulo mhlahlandlela, sizochaza ukuthi ungakwenza kanjani lokho kanye: sebenzisa i-LinkedIn automation ukuze unciphise ukufinyelela, ngenkathi igcina ukubandakanyeka kuyiqiniso, okomuntu siqu, futhi kusebenza ngempumelelo.

Kungani I-LinkedIn Outreach Idingeka Ukukala?

Kungakhathaliseki ukuthi uyathengisa, uyaqasha, noma uyamaketha, imiphumela yakho ku-LinkedIn yehlela entweni eyodwa: ukuxhumana okungaguquki, okuhlobene. Kodwa asibhekane nakho...ukufinyelela okwenziwa ngesandla kuyakhandla futhi kudla isikhathi. Ukucwaninga amaphrofayili, ukuthumela izicelo zokuxhumanisa, ukulandelela, nokuthuthukisa izingxoxo kalula kungadla amahora amaningi usuku ngalunye, okungase kusetshenziswe kugxilwe enjongweni nasembonweni wenkampani yakho.

Kungani sikala?

• Finyelela izethameli ezibanzi futhi wandise indlela ehamba phambili.
• Qinisekisa ukuthi awukho umthofi owela emifantwini.
• Yakha ukubonakala komkhiqizo nabathatha izinqumo ababalulekile.
• Izimbangi ze-Outpace basathembele ekufinyeleleni mathupha.

Kodwa… ngesilinganiso, izingozi ziyavela: imilayezo iqala ukuzwa ijwayelekile, ukuxhumana akuphenduli, futhi umkhiqizo wakho usengozini ukuzwakala uzenzakalela. Ngakho-ke, ugcina kanjani ukufinyelela komuntu siqu?

I-Engagement Paradox: Kungani I-Automation Ivame Ukuhluleka

The inganekwane enkulu mayelana ne-LinkedIn automation ukuthi kufanele kubande, kube okujwayelekile, kanye nogaxekile. Amathuluzi amaningi akhipha imilayezo eyisifanekiso, asakaza izimemo ezingamakhulu, futhi athembe okuhle. Kodwa i-LinkedIn yakhelwe phezu kobudlelwano, hhayi amarobhothi.

Izingibe ezivamile nge-automation eyisisekelo:

• Imilayezo ejwayelekile enganakwa.
• Ukuntuleka kokwenza kube ngokwakho (“Sawubona {FirstName}…” akwanele!).
• Ukuziba ukuziphatha okuholayo noma amasignali okuzibandakanya.
• Akukho ukulandelela noma isikhathi esibi.
• Ingozi enkulu yokumakwa yi-LinkedIn ngomsebenzi wogaxekile.

Umphumela? Amazinga okuphendula aphansi, ama-InMails amoshayo, nesithunzi somkhiqizo esonakele.

Indlela Amathuluzi e-Smart LinkedIn Automation Awushintsha ngayo Umdlalo

I-automation yesimanje (like Isixhumi) ubhala kabusha imithetho. Isizukulwane esisha samathuluzi simayelana ukukhulisa ukuxhumana ngenkathi kugcinwa ukuzibandakanya kwangempela, komuntu.

Izici Eziyinhloko Ezenza Umehluko:

• Hyper-personalization: Dlula ngale kwe-{FirstName}. Donsela amagama ezinkampani, okuthunyelwe kwakamuva, izintshisekelo ezabiwe, noma ukuxhumana phakathi kwemilayezo yakho.
• Izimbangela zokuziphatha: Landela kuphela abaholi ababuka iphrofayela yakho, bazibandakanye nokuthunyelwe kwakho, noma abaphendule umlayezo wakho wokugcina.
• Ukulandelana kwezinyathelo eziningi: Yenza ngokuzenzakalelayo imiksi yezicelo zokuxhuma, ukulandelela, ukuthanda, amazwana, ngisho ne-InMails—isinyathelo ngasinye sizivumelanisa nezimo ngokusekelwe ekuhlanganyeleni.
• Ukushejula okuhlakaniphile: Thumela imilayezo ukuze ulingise ingxoxo yemvelo, hhayi ukuqhuma kwe-bot.
• Ukuhlolwa kwe-A / B: Zama izindlela ezihlukene futhi ulungiselele ngokusekelwe kudatha yangempela.
• Izilawuli zokuthobela: Gcina ukuxhumana kwakho kuhambisana nemikhuba emihle ye-LinkedIn ukuze ungakhawulelwa.

Ukwakha Ukulandelana Kokufinyelela Kwe-LinkedIn Okubandakanyayo

Inhliziyo yokufinyelela kwe-LinkedIn okuyimpumelelo i ukulandelana okucatshangelwayo-uchungechunge lokusebenzisana olwakha ukujwayelana, ukwethembana, kanye nentshisekelo ngokuhamba kwesikhathi.

1. Qala ngo-Warm-up Engagement

Ngaphambi kokuthi uchofoze okuthi "xhuma," xhumana nomuntu othembayo. Njengokuthunyelwe kwabo kwakamuva, beka amazwana ngokuqondisisa, noma ulandele iphrofayela yabo. Lokhu "kufudumala komphakathi" kwandisa izinga lakho lokwamukela uxhumo futhi kubeka isisekelo sokuzibandakanya kwangempela.

2. Isicelo Sokuxhuma Esiqondene Nakho

Faka isicelo sakho sokuxhuma mayelana nabo, hhayi wena. Ireferensi yezinto ozithakaselayo, izindaba zomkhakha, noma okuthile okuqondile okuvela kuphrofayela yabo.

Isibonelo:

“Sawubona Jane, ngibone isihloko sakho sakamuva esimayelana noshintsho lwedijithali kwezokunakekelwa kwezempilo—imininingwane emihle! Ngingathanda ukuxhuma futhi ngizwe okwengeziwe ngomsebenzi wakho.”

3. Ukulandelela Ngenani

Ngemva kokuxhuma, thumela ukubonga okufushane kanye nenani lokunikeza—ungalikhiqizi! Yabelana ngesisetshenziswa esifanele, noma ubuze umbuzo ocabangayo ngezinselele zabo.

Isibonelo:

"Siyabonga ngokuxhuma, Jane! Muva nje ngihlangabezane nombiko mayelana nezitayela zobuchwepheshe bezempilo ngase ngicabanga ngawe. Ngazise uma ungathanda ikhophi."

4. Amaphoyinti wokuthinta aneziteshi eziningi

Hlanganisa imilayezo ye-LinkedIn namazwana aqondene nawe, okuthandwayo, kanye (lapho kunokwenzeka) nokulandelela i-imeyili. I-automation ye-Konnector ikuvumela ukuthi uhlele lezi zindawo zokuthinta ngaphandle komzamo owenziwe ngesandla.

5. Ukulandelana Okuguquguqukayo Ngokusekelwe Ekuhlanganyeleni

Amathuluzi esimanje alandelela lapho umholi ebuka iphrofayela yakho, ezibandakanya nomlayezo wakho, noma amazwana kokuthunyelwe kwakho. Sebenzisa lawa masiginali ukuze uqalise ukulandela ngokwezifiso, okufana nalokhu:

• "Hhayi, uqaphele ukuthi uhlole iphrofayela yami-ikhona yini into evusa intshisekelo yakho?"
• "Ngikuthandile okuthunyelwe kwakho kwakamuva-ngivumelana ngokuphelele nephuzu lakho mayelana no-X."

Indlela Isixhumi Esikusiza Ngayo Ukukala futhi Zibandakanye

Isixhumi senzelwe Smart LinkedIn ukufinyelela esikalini, ukuhlanganisa okuzenzakalelayo nokuzibandakanya. Nansi indlela:

Funda kabanzi-> Ukuhlanganisa Amazwana e-AI ukuze Kuthuthukiswe Ukuhlanganyela kwe-LinkedIn

Ukwenza kube ngokwakho okunamandla e-AI

I-Konnector's AI yakha amazwana ayingqayizivele nemilayezo esuselwe kumsebenzi womthofu ngamunye, izinto azithandayo, nedatha yephrofayela. Ayisekho imilayezo "yokulingana-konke".

Imikhankaso Eqhutshwa Ukuziphatha

Yenza ngokuzenzakalelayo izenzo ezinjengokuthi “uma iphrofayela ibukiwe, bese uthumela ukulandela ngokwezifiso,” noma “uma kungekho mpendulo, thumela ukugudluza okuqhutshwa inani ngemva kwezinsuku ezingu-3.”

Imikhankaso ye-Multi-Channel kanye ne-Multi-step Drip

Hlanganisa izicelo zokuxhuma, Ama-InMails, ama-DM avamile, nokuzibandakanya kwe-LinkedIn (okuthandwayo, amazwana, ukubukwa kwephrofayela) ngendlela engenamthungo, egeleza ngokuzenzakalelayo. Isinyathelo ngasinye sivumelana nezimo ngokusekelwe empendulweni yomamukeli.

Isegimenti yokuhola kanye nokuhlunga okuhlakaniphile

Ithegi nengxenye ihola ngokususelwe esimweni sokuxhuma, ukuzibandakanya kwangaphambilini, noma umsebenzi womkhankaso. Thumela ukulandelelwa okuhlukile koxhumene nabo abasha uma uqhathanisa nabakudala, futhi uhlale wazi ukuthi umholi ngamunye umi kuphi.

Ukuhlela Okufana Nomuntu

I-Konnector yenza izikhathi ezingahleliwe ukuze zilingise ukuziphatha komuntu, igwema imikhawulo yansuku zonke ye-LinkedIn, futhi iqinisekisa ukuthi ukufinyelela kwakho akuzwakali ugaxekile.

Izibalo Nokuthuthukisa

Landelela amanani avuliwe, amanani okuphendula, nempumelelo yomkhankaso. Imilayezo yokuhlola ye-A/B, ukulandelana kwe-tweak, futhi uvumele idatha ishayele ukuthuthukiswa okuqhubekayo.

Izindlela Ezinhle Kakhulu ze-LinkedIn Outreach Automation (Ngaphandle Kokulahlekelwa Ukuhlanganyela)

1. Yenza Okomuntu siqu Ngalé Kwegama Lokuqala: Sebenzisa ulwazi olusuka kumsebenzi womholayo, inkampani, nezithakazelo.
2. Zifudumeze Ngaphambi Kokubuza: Xhumana namathemba ngaphambi kokuthumela imiyalezo.
3. Imilayezo Ye-Space Out: Ungagxili ngama-pings abuyela emuva.
4. Lalela Izimpawu: Vumela ukubandakanyeka (ukubukwa kwephrofayela, ukuthanda, izimpendulo) kunqume isinyathelo sakho esilandelayo.
5. Engeza inani kuzo zonke izinyathelo: Yabelana ngezinsiza eziwusizo, hhayi nje iphimbo lakho.
6. Hlukanisa izethameli zakho: Beka phambili imikhondo enezinhloso eziphezulu futhi ukhulise okunye.
7. Ukuthobela Imithetho ye-LinkedIn: Ungalokothi uqhumise amakhulukhulu emilayezo ngosuku noma usebenzise amaqhinga ogaxekile.

Isibonelo Somhlaba Wangempela: Ukulandelana Kokufinyelela Ngesixhumi

Isinyathelo 1: Thanda futhi ubeke amazwana kokuthunyelwe kwakamuva kwalowo oholayo.

Isinyathelo 2: Thumela isicelo sokuxhumana somuntu siqu esibhekisela kokuthunyelwe kwabo noma ukuxhumana kwabo bobabili.

Isinyathelo 3: Uma wamukelwe, thumela umlayezo wokubonga ngesisetshenziswa esifanele (isb., ibhulogi, umbiko, noma ulwazi lwemboni).

Isinyathelo 4: Linda futhi uqaphe—uma umholi ebuka iphrofayela yakho, qalisa ukulandela okwenzelwe wena (“Ngibonile ukuthi uvakashele iphrofayela yami—ungazise uma unemibuzo mayelana [nesihloko]!”).

Isinyathelo 5: Qhubeka nokulandelanisa ngokulandela okunezikhala, okushayelwa inani, futhi wethule ucingo oluthambile lwesenzo kuphela ngemva kokuhlanganyela.

Isixhumi sizenza ngokuzenzakalelayo zonke izinyathelo, sikuvumela ukuthi ugxile ezimpendulweni nasekuvaleni izingxoxo—hhayi umsebenzi owenziwa mathupha.

Ikusasa le-LinkedIn Outreach: Human + AI

Ifomula ewinile ithi Isikali esinamandla e-AI esithinta umuntu. Njengoba ama-algorithms e-LinkedIn ehlakanipha futhi abasebenzisi beba nolwazi kakhulu, ukwenza kube ngokwakho akusakhethwa—sekuyiyona ndlela. ukulindela.

Indlela ehlukile ye-Konnector ikuvumela ukuthi:

• Yakha ubudlelwano esikalini-ngaphandle kokuzwakala ngokuzenzakalela.
• Bandakanya abaholi ngesikhathi esifanele, ngomlayezo olungile.
• Yonga isikhathi, yehlisa amaphutha, futhi wandise i-ROI kuwo wonke umkhankaso we-LinkedIn.

Isiphetho

Ukufinyelela kwe-LinkedIn esikalini akumele kusho ukulahlekelwa ukubandakanyeka noma ukuzwakala njengerobhothi. Ngesu elilungile lokuzenzakalela, ukwenza kube ngokwakho okuhlakaniphile, namathuluzi afana ne-Konnector, ungakha ukuxhumana kwangempela, uthuthukise izilinganiso zokuphendula, futhi uthuthukise ukukhula—ngaphandle kokuvutha.

Ingabe usukulungele ukuyisa i-LinkedIn yakho ezingeni elilandelayo?
Zama Isixhumi futhi ubone ukuthi i-automation nokuzibandakanya kuhambisana kanjani.
Ingabe ufuna ukusebenzisa amandla e-Konnector ngokugcwele ebhizinisini lakho? Bhukha idemo lapha!