Mun kasance a can. Kun yi kokari a ciki jawo hankalin abokin ciniki, suna da sha'awar, sa'an nan kuma ... shiru. Yana da takaici, dama?
Amma ga layin azurfa: sake shiga batattu abokan ciniki sau da yawa ya fi tsada-tasiri fiye da bin sabbin jagororin. A gaskiya ma, da zarar kun kafa haɗin gwiwa, ba za ku fara daga karce ba - sake gina wannan dangantakar na iya zama maɓalli don sake juya “wataƙila” zuwa “eh” kuma.
To, ta yaya za mu dawo da su? Bari mu nutse cikin tsarin sake shiga kuma mu buɗe yuwuwar zama a ƙarƙashin hanci.
Gano Abokan Cin Hanci / Batattu
Kafin mu sami nasarar dawo da su, muna bukatar mu gano wane ne cancanta a matsayin "bataccen abokin ciniki.” A taƙaice, su ne waɗanda aka taɓa ɗaura aure amma shiru. Wataƙila sun daina ba da amsa ga imel, ba su shiga dandalin ku ba cikin watanni, ko kuma sun soke biyan kuɗin su ba tare da kalma ɗaya ba.
Don nemo su, duba wani hali: Wanene bai amsa ba a cikin kwanaki X? Wanene bai yi sayayya ba a cikin watanni Y? Wadannan alamu sune wurin farawanku don sake kunna tattaunawar. Ba muna ba da shawarar salon jagora don nazarin tsarar jagorar ba.
Idan kuna da kaddamar da yaƙin neman zaɓe ta atomatik tare da Konnector, za ka iya cikin sauƙin bibiyar haɗin kai ta hanyar ginanniyar nazarin mu. Aiwatar da matattara daban-daban, kamar wanda aka nuna a ƙasa (yana jiran buƙatun karɓa), kuma gano jagororin waɗanda ba su karɓi haɗin yanar gizon ku ba ko amsawa. Ga fahimta:
Wannan zai ba ku cikakken jerin jagororin da suka yi sanyi. Kuna iya to fitar da su cikin sabon lissafin jagora (kamar yadda aka nuna tare da kibiya) da ƙaddamar da yaƙin neman zaɓe don haɗa waɗanda har yanzu ba su amsa ba. Ta wannan hanyar, za ku iya gano abokan cinikin ku da suka ɓace ko waɗanda suka rabu kuma ku isa gare su ta hanyar da ta dace.
Fahimtar Dalilan Ragewa
To, yanzu da muka gano su, ainihin tambayar ita ce: Me ya sa suka tafi? Yawancin lokaci akwai dalili, kuma yana da mahimmanci don fahimtar abin da ya haifar da rabuwar. Siffa ce ta ɓace? Matsalar farashi? Canji a cikin abubuwan da suka fi dacewa?
Bari mu ce ku kamfani ne na SaaS. Ɗaya daga cikin dalilan da ya fi dacewa ga abokan cinikin ku ba sa yin aiki sosai zai iya zama canji a cikin buƙatun software. Wataƙila sun ɗauki sabon kayan aiki wanda ya haɗa mafi kyau tare da tsarin da suke da su, ko wataƙila sun fi girma da abubuwan da kuke da su na yanzu kuma suna buƙatar ƙarin ƙwaƙƙwaran mafita.
Zai iya zama wani abu mai sauƙi kamar farashi-watakila mai fafatawa ya ba da tsari mai rahusa mai kama da ingantattun ayyuka, ko wataƙila abokin cinikin ku ya sami samfurin biyan kuɗi mai sauƙi wanda ya dace da kasafin kuɗin su.
Fahimtar waɗannan dalilai yana da mahimmanci. Idan kun san, alal misali, cewa lokutan gubar maki ne mai zafi, zaku iya jaddada haɓakar kwanan nan a cikin saurin samarwa ku. Ko kuma idan farashin shine batun, zaku iya duba cikin bayar da sharuɗɗan biyan kuɗi masu sassauƙa ko ragi mai yawa wanda zai iya sa ku ƙara yin gasa.
Ta hanyar sanya kanka a cikin takalmansu, za ku iya magance wadannan bukatu gaba-gaba. Kuma amince da ni, da yawan ku fahimtar maki zafi, mafi kyawun kayan aiki za ku kasance don dawo da su cikin rukunin.
Ƙirƙirar Saƙon da Aka Nufi
Wannan shine inda sihirin yake faruwa -ƙera saƙon da ke jin sirri da dacewa. Ba za ku iya kawai aika jigon “Hey, we miss you!” kuma a sa ran sakamako. Maimakon haka, yi magana kai tsaye ga damuwarsu.
Misali, idan abokin ciniki ya tafi saboda ba ku bayar da takamaiman fasali ko keɓance samfur ba, kuma yanzu kun yi, ga saƙon da zaku iya aikawa:
Maudu'i: Mun Samu Wani Sabon Abu Kawai Don Ku!
Barka dai [Sunan Abokin ciniki],
Na tuna da tattaunawarmu 'yan watannin da suka gabata game da [takamaiman wurin zafi, misali, buƙatar zaɓi na al'ada na al'ada a cikin odar ku]. A lokacin, ba mu da wannan fasalin, amma ina so in sanar da ku-yana samuwa yanzu!
Mun gama fitar da [sabuntawa] kuma na yi tunanin zai dace da bukatun ku. Ina son jin ra'ayoyin ku mu ga ko za mu dora daga inda muka tsaya.
Fata komai yana tafiya da kyau tare da kasuwancin ku, kuma ku sami 'yanci don isa kowane lokaci!
Gaisuwa mafi kyau,
[Suna Suna]
Yi la'akari da yadda saƙon ke magana da wata damuwa ta musamman (siffar da ta ɓace), tana yin nuni ga tattaunawar da ta gabata, kuma tana ba da mafita ba tare da turawa ba. Lokaci yana da mahimmanci anan-aika wannan saƙon daidai bayan ƙaddamar da fasalin ko lokacin da aka kunna LinkedIn yana ƙara damar samun amsa.
Makullin shine kiyaye sautin dumi da kusanci, yana nuna cewa kuna kula da bukatunsu maimakon yin siyarwa kawai.
Yayin da keɓaɓɓen saƙon yana tafiya mai nisa, shin kun shiga cikin ikon saƙon AI tukuna?
Bada Ƙarfafawa don Komawa
Wani lokaci, abokan ciniki kawai suna buƙatar a kad'an kad'an ya dawo. Bayar da rangwame na musamman, tayi na musamman, ko lada na aminci na iya yin kowane bambanci. Idan suna kan shinge, a ingantaccen lokacin ƙarfafawa zai iya zama abin da ke nuna ma'auni a cikin ni'imar ku.
Duk da haka, zama dabara game da wannan - abin ƙarfafawa dole ne ya ji kamar nasara ga bangarorin biyu, ba kawai ƙoƙari na dawo da su ba. Kuna iya duba bayanan wane nau'in tayi yawanci aiki mafi kyau a cikin masana'antar ku don daidaita tsarin ku.
Yin Amfani da Bibiya ta atomatik
Mu fadi gaskiya—babu wanda ke da lokaci don bibiya da hannu tare da kowane abokin ciniki rasa. Nan ke nan sarrafa kansa ya shigo! Ƙirƙirar jerin bin diddigin kai tsaye yana kiyaye ku da hankali ba tare da mamaye lambobinku ba.
Misali, zaku iya tada sakonni: aika da sauri bayanin kula 'yan kwanaki bayan sun rabu, sai kuma tunatarwa ta sada zumunci bayan mako guda. Idan har yanzu ba ku sami amsa ba- to saƙo bayan wata 1 ko makonni 6 na iya ba da sabon farawa. Makullin shine daidaitawa - sarrafa kansa, amma kar a jefa bam.
Maimakon yin bincike da hannu akan mafi kyawun lokuta don saƙon biyo baya, amfani Mai haɗin gwiwa’s drip campaign feature don sarrafa wannan tsari. Ba wai kawai yana ceton ku lokaci ba amma yana tabbatar da cewa an kai ga jagororin ku a mafi kyawun lokutan haɗin gwiwa. Ga yadda za ku iya:
Zaɓi mataki don aika saƙon bibiya a cikin kowane yakin neman ruwa (kamar yadda aka nuna a hoton da ke sama), da keɓance saƙon don dacewa da muryar ku da kusanci.
Tara Ra'ayoyin don Ingantawa
Idan da gaske kuna son samun kwastomomi, tambaye su dalilin da yasa suka bar tun farko. Siffar amsa mai sauƙi ko bincike na iya samar da ma'auni na zinariya. Shin ba su ji daɗin hidimar ba? Shin sun sami mafi kyawun yarjejeniya a wani wuri? Ko menene dalili, zaku iya daidaita dabarun ku gaba.
Bugu da kari, ta hanyar nuna musu kuna son saurare da ingantawa, zaku iya sake samun amincewarsu. Pro tip: Yi sauƙi a gare su su amsa da sauri, tambayoyin aiki.
Ma'aunin Haɗin kai na Kulawa
Yanzu don ban sha'awa - bin diddigin nasarar ku. Ku sa ido ma'auni na maɓalli kamar buɗaɗɗen ƙima, ƙimar danna-ta, da ƙimar juyawa don ganin waɗanne dabaru ke aiki da kuma inda za ku buƙaci daidaitawa.
Waɗannan lambobin zasu faɗi ainihin labarin yadda yunƙurin sake haɗakarwa ke samun sakamako. Kuma ku tuna, makasudin ba wai kawai dawo da ƴan abokan ciniki bane, amma don daidaita tsarin ku don ci gaba da haɓakawa.
Kammalawa
Dawo da abokan cinikin da suka ɓace ba kawai dabara ba ne - yana da mahimmanci. Sun riga sun saba da alamar ku, kuma tare da dabarar da ta dace, zaku iya sake kunna wannan walƙiya. Don haka, ɗauki lokaci don fahimtar dalilin da yasa suka rabu, kera saƙonnin da ke magana da su kai tsaye, da ba da abubuwan ƙarfafawa waɗanda ke nuna ƙimar kasuwancin su.
Yanzu shine lokacinku — saka waɗannan nasihun cikin aiki kuma duba nawa rasa abokan ciniki za ku iya lashe baya. Muna son jin sakamakonku!
Kuna shirye don sake shigar da jagororin ku ba tare da wahala ba? Fara keɓance kamfen ɗin drip ɗin ku a Konnector yanzu kuma kalli abokan cinikin ku da suka ɓace suna dawowa rayuwa! A tuntube mu tare da mu a yau don sanin yadda za mu iya taimakawa!
11x Sadarwar LinkedIn Tare da
Automation da Gen AI
Yi amfani da ikon LinkedIn Automation da Gen AI don haɓaka isar ku kamar ba a taɓa gani ba. Haɗa dubunnan jagororin mako-mako tare da sharhin AI-kore da yaƙin neman zaɓe-duk daga dandamalin gidan wutar lantarki guda ɗaya.
Tambayoyin da
Customer re-engagement is the process of reconnecting with prospects or customers who were previously interested but have become inactive or unresponsive, with the goal of restarting conversations and converting them.
Re-engaging lost customers is important because it is more cost-effective than acquiring new ones. These customers are already familiar with your brand, making it easier to rebuild trust and drive conversions.
You can identify lost customers by tracking inactivity signals such as no responses to messages, lack of platform usage, or no purchases over a defined period. Tools like Konnector help automate this identification through engagement filters.
Customers typically disengage due to pricing concerns, missing features, better alternatives, poor timing, or changing business needs. Understanding these reasons is key to crafting effective re-engagement strategies.
The best way is to send personalized, value-driven messages that address their specific pain points. Referencing past interactions and offering relevant updates or solutions increases the chances of reactivation.
Automation helps by scheduling timely follow-ups, segmenting disengaged leads, and ensuring consistent communication. With tools like Konnector, you can run drip campaigns without manual effort while maintaining personalization.
Key metrics include open rates, reply rates, click-through rates, and conversions. Tracking these helps you understand what messaging works and optimize your strategy for better results.
